3-D CARDBOARD ARCADE MACHINE
Custom Designed and Printed for Augmented Reality Experience
National Cinemedia wanted to enhance their augmented reality experience with arcade-style cardboard displays, and they wanted to promote the new tech with counter cards and backlit posters. Moviegoers can interact with the display via a smartphone app.
Our 2D and 3D design teams created an old-school arcade cabinet out of cardboard. This allowed us to ship the box to movie theaters flat so they could assemble it themselves. Structural designers started by creating a 3D model to confirm the 8-piece structure could easily be assembled on-site. To ensure flawless execution, the structure was rigorously prototyped and tested in-house. We also created an in-depth set of assembly instructions accompanied by a video.
Once the designs were approved, all of the printed materials were printed, kitted, shipped, and installed within three weeks. Noovie was able to generate buzz and create memorable impressions for their brand.
Super Bowl LII Host Committee
When Super Bowl 52 brought the event close to our corporate headquarters in St. Paul, MN, we partnered with the Super Bowl Host Committee as an in-kind sponsor to transform Minneapolis into a Bold North landscape.
PetCo Treat Aisle Reset
To create highly visible signage to direct dog owners to the treat aisle, Petco turned to The Vomela Companies for help.
3M Headquarters Wrap
As part of an ongoing brand campaign, global science company 3M turned to their long-time printing partner, The Vomela Companies, to wrap their iconic headquarters in St. Paul, MN.