3M Back to School Command Strips

Back To School Display

For the back to school season, 3M wanted to promote their Command^{^™} strip damage-free hanging technology to college students in Walmart stores.

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The Challenge

For the back to school season, 3M wanted to promote their Command^{^™} strip damage-free hanging technology to college students in Walmart stores. 3M’s creative agency introduced a relatable and unique dorm bed concept and 3M called Vomela to bring it to life.

The Solution

We created uniform kits for Walmart stores. Each kit included a faux loft bed structure to house 3M’s Command^{^™} strip products, a selector wheel with pedestal for easy product selection, and a variety of promotional signage pieces including; banners, shelf talkers, and lug-ons. The complete promotion shipped partially assembled making it a breeze for in-store setup.

The in-store result proved easy to assemble and showcased 3M’s product offering in a fun and interactive application. You could say we have a master’s degree in display design engineering; this project allowed us to showcase that skillset while continuing to strengthen our relationship with our long standing partner, 3M.